Focus On Consistency, Not Quick Fame: Sarkodie’s Advice To Young Artistes

Sarkodie, A celebrated Ghanaian rapper has urged emerging musicians to stay dedicated to their craft, emphasizing the importance of long-term growth over fleeting viral success.

In a recent post on X (formerly Twitter), the award-winning artiste addressed the challenges young talents face in today’s fast-paced digital landscape, where instant feedback often dictates perceptions of success.

Sarkodie acknowledged the pressure to chase trends and social media validation but cautioned against relying on short-term metrics to measure progress. “This era is a bit crazy because you feed off instant feedback to assess your career, but that ain’t realistic,” he wrote. “I know it’s almost impossible to do otherwise, but you have to try…just keep your head under the water and keep going.”

The rapper’s advice centered on the value of consistency and authenticity. He encouraged artistes to focus on creating quality music for their core audience rather than obsessing over mainstream recognition. “Not every song will be huge on the airwaves, but that means nothing,” he added. “Just make good art for your loyal fans and stay consistent!”

Sarkodie’s message resonated widely, sparking conversations about the pressures of the modern music industry. Many fans and industry professionals applauded his perspective, noting that sustainable careers are built on perseverance and genuine connection with listeners. His words serve as a reminder that while viral moments may bring temporary attention, lasting success comes from steady growth and unwavering commitment to one’s craft.

For aspiring musicians, Sarkodie’s counsel underscores the importance of patience and passion. In an industry often driven by trends, staying true to one’s artistic vision and nurturing a dedicated fan base can lead to enduring impact. His insights offer a roadmap for navigating the complexities of fame, reinforcing that consistency, not quick wins, paves the way for a meaningful career in music.

See the post below:

Quick one : to all up and coming musicians… this era is a bit crazy because you feed off instant feedback to assess your career but that ain’t realistic and I know it’s almost impossible to do otherwise but you have to try… just keep your head under the water and keep going ..…

— Sarkodie (@sarkodie) May 1, 2025